Insights and Strategies for Creating an Aligned & Prosperous Business and Life.
Deb's Blog
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Four years ago, I was visiting a Vancouver real estate brokerage, and I ran into a woman who I had done deals with in the field. At that time she was a 15 year veteran realtor. I had always respected her professionalism, her heart and her sense of style. After my meeting at the brokerage, […]
Last week, I had the honour of giving the keynote address at a Royal LePage awards gala. As I watched the agents walk across the stage to receive their awards, I knew there were three types of people in that room. Award season is recognition. But it’s also reflection. And for real estate agents who […]
There’s a quote from Chapter 14 of my book Align & Prosper that captures the heart of modern real estate sales: “People don’t want to be sold. They want to be seen, heard, understood, and guided.” This single shift in understanding has the power to transform the way you lead conversations, build trust, and convert […]
I have a confession to make. I have a really hard time with dreaming. In my book, I talk about my ALIGNED Practice™ – the morning ritual I use to keep myself grounded, focused, and aligned with the version of me I’m becoming. Each letter represents one of the pillars: And I’ll be honest, the […]
You’ve probably heard the saying: “Entrepreneurship is a marathon, not a sprint.” And while there’s truth in that, here’s the real story no one tells you: sometimes, you’ll need to sprint. If you’re in real estate, you know exactly what I mean. The spring and fall markets, juggling multiple offers, back-to-back showings, or wrapping up […]
A client once asked me how she could prove her value to sellers when she was competing for a listing. She wanted to know if she should add more services – extra photos, a drone video, staging, or maybe even (half-jokingly) show up to the open house in a clown suit. Here’s what I told […]
Last week, a new member in my mastermind group asked me, “So, what’s your book about?” I shared my answer, and she responded with enthusiasm which caused my coach to laugh and say, “Sounds like Sally is inspired to write a book now.” I unmuted my zoom mic and I said, only partly joking, “Don’t […]
It was an early summer day, and the women attending my Rest and Rise Retreat for Women in Real Estate were gathered on a spacious deck nestled in the lush West Coast forest of Bowen Island. We were there for yoga before starting our summer planning session, ocean in the distance, blackberry bushes climbing the […]
You’ve heard it before: consistency is king. Every productivity guru, every success coach, and yes, even me at one point, has preached the gospel of consistency. Show up. Do the work. Rinse and repeat. And while there’s truth in that, here’s what I’ve learned after coaching hundreds of realtors over the past six years: We […]
“The secret of success is to do the common thing uncommonly well.” – John D. Rockefeller There’s this gnawing frustration that shows up when you feel like you don’t have enough leads. It whispers that you’re behind, that you need to do more, that you’re missing something crucial. And in response, you start throwing things […]
You started this business for freedom. To build a life on your terms. To help people and be well compensated for it. And yet, here you are—overwhelmed, exhausted, and feeling like you’re working endlessly without seeing the results you want. You’re busy, but are you productive? You’re doing enough, but is it the right enough? […]
“The difference between the right word and the almost right word is the difference between lightning and a lightning bug.” – Mark Twain Some people will tell you that confidence in sales isn’t about memorizing scripts—it’s about knowing how to guide any conversation with ease and certainty. They’ll say things like: “Understanding your product, listening […]
I had a dream. Not a Martin Luther King kind of dream. A dream about climbing a mountain in a Jeep with Brené Brown. We were driving up an almost 90-degree incline, the road so steep I couldn’t see what was ahead. The engine groaned, the tires slipped, and gravity threatened to pull us backward. […]
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