Last week, a new member in my mastermind group asked me, “So, what’s your book about?”

I shared my answer, and she responded with enthusiasm which caused my coach to laugh and say, “Sounds like Sally is inspired to write a book now.”

I unmuted my zoom mic and I said, only partly joking, “Don’t do it!”

Not because I don’t believe in writing books, clearly I do, but because unless you feel deep in your bones that you must write it, it’s going to be an uphill climb.

And even if you do feel called to write it, it will still be hard.

Publishing a book is one of the most satisfying and rewarding things I’ve ever done. But it’s not glamorous in the day-to-day.

There are drafts that don’t work. Chapters that get cut. Edits that make you want to toss your laptop across the room.

And then, when you think you are finished, there is still more to do. More edits. Proof-reading. Formatting. All of which take much longer than you’d imagine.

You need a deep inner “must” — a conviction that you can’t not write it. Without that, the hard days will get the better of you.

Running a business is exactly the same.

You need that same “I have to do this” fire to carry you through the messy middle.

Both demand:

• Perseverance when the easy option is quitting.
• Patience when results don’t show up right away.
• Passion that fuels you when there’s no external applause.

If you’re only in it for quick wins, you won’t make it to the finish line. But when you’re in it for the transformation, the process itself changes you. Because entrepreneurship is a spiritual journey of challenging the edges of possibility and discovering what you are capable of creating.

And it’s worth it . . .

When I saw my manuscript pages converted to book format for the first time, the challenges melted away.

I felt proud. Accomplished. Expanded.

Just like building a business, writing a book gives you something tangible you’ve created from scratch — something that holds your voice, your ideas, and your unique perspective in the world.

It’s not just a book. It’s not just a business. It’s an extension of you and who you are here to become.

This isn’t a vanity project. I wrote this book for YOU.

For the realtor who’s ready to lead with confidence.

For the entrepreneur who’s done with burnout and wants a business that fuels them.

For the professional who knows they’re capable of more — and is ready to step into it.

Inside, you’ll find the same tools, strategies, and mindset shifts I teach my clients every day — woven with my own real stories from the field.

Get the First Look

I’ve put my heart into this book for you—and I want you to have the very first look inside.

Join the Insider Circle now and I’ll send you early excerpts, behind-the-scenes updates, an invitation to the launch party, and launch-day bonuses you won’t get anywhere else.

Be Part of the Launch

Join the insider circle and get instant access to a the chapter on Selling with Soul. Plus a chance to attend the live launch event and get

• A signed copy of the book (my gift to you)
• A mini training straight from the pages
• Networking with amazing people in our industry
• A chance to celebrate this milestone together

Click here to join the Insider Circle and I’ll add you to the guest list. Space is limited so get on the list today.

Because I wrote this book for you. And I can’t wait to put it in your hands.

💖

Deborah